Description
Why Masters Whey Protein
Holding on to muscle after 40 takes more deliberate effort than it did at 25 — and protein intake is the part most masters athletes quietly under-do. Masters Whey Protein is a high-protein shake built on whey protein concentrate and whey protein isolate, giving 22–23g of protein in every 30g scoop with barely any sugar, fat or carbohydrate along for the ride. Over 80% of its energy comes from protein.
Protein contributes to a growth in muscle mass, to the maintenance of muscle mass and to the maintenance of normal bones.* It is naturally sweetened with stevia rather than sucralose or added sugar, and mixes smoothly in water or milk without the chalkiness that puts people off protein powders.
Made in the UK to GMP and ISO standards by an Informed Manufacturer, in an Informed Manufacturer facility.
Choosing a flavour
Chocolate is flavoured with real cocoa and delivers 22g of protein per 30g scoop. Vanilla is a smooth, clean vanilla with slightly more protein at 23.2g per scoop and no fibre. Both are the same price, the same 600g tub and the same 20 servings — pick on taste.
Directions for use
Add 1 scoop (30g) to 200ml of water, juice, milk or the liquid of your choice. Stir with a fork or spoon, or use a blender for best results. Use 1 to 3 servings per day or as required. 600g tub — 20 servings.
Nutritional information — Chocolate
| Typical values | Per 100g | Per 30g serving | %RI† |
|---|---|---|---|
| Energy | 1510kJ / 361kcal | 453kJ / 108kcal | 5% |
| Fat | 5.2g | 1.6g | 2% |
| of which saturates | 4.0g | 1.2g | 6% |
| Carbohydrate | 4.0g | 1.2g | <1% |
| of which sugars | 3.2g | 1.0g | 1% |
| Fibre | 2.2g | 0.7g | – |
| Protein | 73.3g | 22.0g | 44% |
| Salt | 0.49g | 0.15g | 3% |
Nutritional information — Vanilla
| Typical values | Per 100g | Per 30g serving | %RI† |
|---|---|---|---|
| Energy | 1533kJ / 366kcal | 460kJ / 110kcal | 5% |
| Fat | 4.8g | 1.4g | 2% |
| of which saturates | 3.9g | 1.2g | 6% |
| Carbohydrate | 3.4g | 1.0g | <1% |
| of which sugars | 3.4g | 1.0g | 1% |
| Fibre | 0g | 0g | – |
| Protein | 77.3g | 23.2g | 46% |
| Salt | 0.53g | 0.16g | 3% |
†%RI = Reference Intake of an average adult (8400kJ / 2000kcal).
Ingredients
Chocolate: Whey Protein Concentrate (MILK); Whey Protein Isolate (MILK, SOY lecithin); Cocoa (Theobroma cacao) Powder; Flavouring; Stabiliser (Xanthan Gum); Sweetener: Stevia Leaf Extract (Steviol glycosides).
Vanilla: Whey Protein Concentrate (MILK), Whey Protein Isolate (MILK, SOY Lecithin), Flavouring, Stabiliser (Xanthan Gum), Sweetener (Steviol Glycosides).
Allergy advice: for allergens, see ingredients in BOLD. Suitable for vegetarians. Halal registered.
Storage
Store in a cool, dry place out of direct sunlight. Replace lid after use. Best before: end date on base.
Also in the Masters range: Masters Creatine Monohydrate, Masters Hydrate and Masters Vitamin D3 + K2.
*Protein contributes to a growth in muscle mass, to the maintenance of muscle mass and to the maintenance of normal bones. Not intended as a sole source of nutrition — use as part of a varied and balanced diet and a healthy lifestyle. Keep out of reach of young children.





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